Not an instructor, but I have to believe this is a pull with an open face. If the ball starts at the target with an open face, then I think you must be swinging outside in. As I understand it, the face angle relative to the path has more to do with the initial flight than path, ie...open face ball starts right of the path, closed face the ball starts left of the path, after that, the slice or hook kicks in.
If that's true, then it's both path and face angle. I believe Brian might tell you to fix the face angle first, then the path for slices, opposite for hooks.