Credit Crunch ...... And Golf Instruction
To all the teaching pro's/golf coaches etc.. what are your opinions on how the credit crunch will affect the "business" of golf instruction. Will people decide against a lesson every week and take 1 a month instead? Will people look for more value for money - which doesn't mean the cheapest but the contrary - go to a very reputable instructor once in a while for 3-4 hour session and work on it for a few months? Will people buy golf digest instead of getting a lesson
Will people use their spare 100 bucks to play golf rather than take a lesson? or will they use it to buy groceries
The golf business is part of the leisure industry and this sector is directly related to the level of disposable income that people currently have. The industry has found trading very tough of late and 09 looks like being worse - Saying this golf will still be a multi-billion dollar industry it just makes getting a slice of the pie much more competitive.
The better your reputation the more chance you have of keeping business rolling in - (adding value and the overall 'expeirience' to your proposition - as well as being a leader or have USP's - unique selling points) BUT..........
DISNEYWORLD is a leisure based industry, a leader, has USP's and offers an unrivalled 'experience' and their profits are down 35%. So do you guys think not everyone will be affected or do you think that we can't escape the inevitable and we just have to ride it out - can't have the good times forever .....
To all the teaching pro's/golf coaches etc.. what are your opinions on how the credit crunch will affect the "business" of golf instruction. Will people decide against a lesson every week and take 1 a month instead? Will people look for more value for money - which doesn't mean the cheapest but the contrary - go to a very reputable instructor once in a while for 3-4 hour session and work on it for a few months? Will people buy golf digest instead of getting a lesson
The golf business is part of the leisure industry and this sector is directly related to the level of disposable income that people currently have. The industry has found trading very tough of late and 09 looks like being worse - Saying this golf will still be a multi-billion dollar industry it just makes getting a slice of the pie much more competitive.
The better your reputation the more chance you have of keeping business rolling in - (adding value and the overall 'expeirience' to your proposition - as well as being a leader or have USP's - unique selling points) BUT..........
DISNEYWORLD is a leisure based industry, a leader, has USP's and offers an unrivalled 'experience' and their profits are down 35%. So do you guys think not everyone will be affected or do you think that we can't escape the inevitable and we just have to ride it out - can't have the good times forever .....