I Am Buying A Trackman..........

[tallathlete]

I am buying a TrackMan tomorrow. There are tons of golf courses near me....private and public. So, if I were to make a deal with those clubs to provide TrackMan services to their members/guests/students....what would be a fair market value for the use of my TrackMan? Brian....any ideas?

 

[ej20]

Thats a good idea but I suspect too many instructors will be too set in their ways to incorporate things like trackman.

 

[tallathlete]

This is an investment that I am willing to make. I believe it will pay off. I have advice on the business end of things from a few very successful people that I trust. The golf side of things is why I am here asking for opinions. As Brian said....Trackman is the single greatest teaching advancement ...ever. I am willing to put my money and ass on the line.

 

[westy]

market value

Whatever the market will pay. Make sure the pros will let you on their turf,they get territorial.

 

[spktho]

This is an investment that I am willing to make. I believe it will pay off. I have advice on the business end of things from a few very successful people that I trust. The golf side of things is why I am here asking for opinions. As Brian said....Trackman is the single greatest teaching advancement ...ever. I am willing to put my money and ass on the line.

Where are you located? You may have to charge/market it to the golfer for time on the Trackman. I know, I'd be willing to since there aren't any close by me.

The golfer and/or teacher would have to understand how to use the information given by the Trackman.

 

[tallathlete]

Whatever the market will pay. Make sure the pros will let you on their turf,they get territorial.

I agree...however I am willing to work with the pro. Not against. We can barter a deal....and I either give him some cash for the Trackman session...or he gives me cash for my TrackMan to help him with his lesson.

 

[footwedge]

I am buying a TrackMan tomorrow. There are tons of golf courses near me....private and public. So, if I were to make a deal with those clubs to provide TrackMan services to their members/guests/students....what would be a fair market value for the use of my TrackMan? Brian....any ideas?

Maybe seeing if there's deals to be made first and pricing for the use would be a good idea, unless your going to buy one anyways,and how do you book the use of it, on a first come basis?


Could be awkward scheduling it for multiple users/instructors. Or have just one or two golf instructors with lots of students that want to pay for it, might be the way to go. Food for thought. Fair market is what you can get for the rental of it, what do places that have one charge, go from there.

 

[dannyc]

I am buying a TrackMan tomorrow. There are tons of golf courses near me....private and public. So, if I were to make a deal with those clubs to provide TrackMan services to their members/guests/students....what would be a fair market value for the use of my TrackMan? Brian....any ideas?

i'm thinking the best way to go is to market to the golfers. that's the only way it really makes sense.

i think pros that would be interested in using trackman in lessons would eventually end up purchasing it themselves, rather than rent it from you. for example, if they do 3 lessons a day @ $80 an hour, and you're renting it to them for $100 a day, that's almost half their profits. if they plan to use trackman alot, well, they could finance it for less than that. not to mention that the "majority" of golfers would probably be coming for a lesson anyway (with or w/o the trackman).

if you market it directly to the golfers in your area, then you are getting the golfers that want to use trackman (like everyone here), not just your average joe. that way, both you and the golfer get the most bang for your buck. you just have to find a location...

all that being said, i'm guessing somewhere in the area of $50 -$75 and hour for trackman time.

 

[holeout]

You should also market it as a club fitting tool. Lots of people would like to use it for driver fitting I'm sure.

 

[TROYNYGOLFER]

I am buying a TrackMan tomorrow. There are tons of golf courses near me....private and public. So, if I were to make a deal with those clubs to provide TrackMan services to their members/guests/students....what would be a fair market value for the use of my TrackMan? Brian....any ideas?

I am assuming the Trackman rep gave you some ideas. All I can tell you is that the nearest facility up here that has a Trackman charges about 40-50/hr just for Tman time with no data record. You pay more for raw data, report, analysis, etc. As was previously suggested, you may want to think about marketing it to golfers directly via hookups with local ranges.

 

[Jim Kobylinski]

you will be surprised at the resistence you might encounter. start talking to them first before buying one.

 

[ggsjpc]

I am assuming the Trackman rep gave you some ideas. All I can tell you is that the nearest facility up here that has a Trackman charges about 40-50/hr just for Tman time with no data record. You pay more for raw data, report, analysis, etc. As was previously suggested, you may want to think about marketing it to golfers directly via hookups with local ranges.

Interesting that they charge more for the reports and raw data. Never would have thought of that. Sneaky.

 

[softconsult]

Like Jim said, do your Business Plan (Feasibility Study) first, not last.

Go try to sell the pro's on the concept or see what they think. They might
not think it's such a great idea if they don't understand how to use it on the lesson tee. Another big question is whether you can make money on the deal.

 

[Richie3Jack]

I think you will see resistence. I think you should be prepared to take a loss. However, I think you will see it used more for fittings just because the resistence of using it as a teaching tool has surprised me. Most pros have a closed mind instead of an open mind when it comes to Trackman. Amazing that once something talks about numbers and is a 'robot', golfers get scared.

I think you should really get the numbers down flat and be able to make a 'stock' presentation that you can show from pro-to-pro that's quick and easy and something that they will buy into.

My guess is you'll have much more success going to clubfitters.






3JACK

 

[softconsult]

Here's the first question I would ask the Trackman Salesrep. Give me the Names and Phone Numbers for a few of your customers who have succeeded using the Rent it out to others approach.

Here's another thought. What if they break it? What if it is Stolen? What it they steal it?
How much will it cost to insure this $30,000 rental tool?

 

[Steve Khatib]

I am amazed at how they are actually marketing Trackman to most people especially here in the Southern Hemisphere as a clkubfitting tool. I mean using Trackman for clubfitting only is like driving a Ferrari in 1st gear only.

My feel is that Trackman know that they are 25 years in ahead of their time and way too adavnced for golf instructors. Everyone wants to hit their driver further so that they just sell it as a clubfitting 'Is your Driver right for you?' tool.

So I think you need to get a band of intelligent instructors together before buying it. The clubfitters will be easier to sell to unless they dont want to face up to the fact that their current launch monitors are inaccurate at best.

 

[mgranato]

A couple issues with renting:

Rental tools have a shorter life. Renters never seem to treat rentals with the same care they would if they owned the equipment. Rental equipment always comes back in worse condition than it went out. "I don't know how that happened" might be a phrase you hear a few times.

Does the renter understand and know how to correctly operate the equipment? A poor user can make a great tool useless.

 

[spktho]

A couple issues with renting:

Rental tools have a shorter life. Renters never seem to treat rentals with the same care they would if they owned the equipment. Rental equipment always comes back in worse condition than it went out. "I don't know how that happened" might be a phrase you hear a few times.

Does the renter understand and know how to correctly operate the equipment? A poor user can make a great tool useless.

I agree. If I were the renter in this case, I would also be the operator.

I think generally people like technology. If you could find a marketing strategy that gets the "new technology" information out to the golfing masses, then you could probably do well. You may even be able to just tell golfers to get "zeros" on the Trackman and they will achieve a consistent straight ball flight--I know there's more to it, but you have to start somewhere.

Then there's the fight for the range space issue. If you can't get the teaching pro on board, you might have to go the course's front office or general manager and work out a percentage deal for the range time.

 

[mgranato]

I agree. If I were the renter in this case, I would also be the operator.

I think generally people like technology. If you could find a marketing strategy that gets the "new technology" information out to the golfing masses, then you could probably do well. You may even be able to just tell golfers to get "zeros" on the Trackman and they will achieve a consistent straight ball flight--I know there's more to it, but you have to start somewhere.

Then there's the fight for the range space issue. If you can't get the teaching pro on board, you might have to go the course's front office or general manager and work out a percentage deal for the range time.

The general problem with range work is range balls. They're fine for swing work, but if you want to yardage gap or fit you'll need to have premium balls. Someone has to make that investment, and someone has to do the shagging.

 

[trickyric67]

I think 2 things,
first I don't know a pro who is going to let anyone teach at thier facility or give up a piece of thier income to anyone.
2nd as this technology becomes more advanced the prices will drop and fast. The first computers were millions of dollars and today a computer that does what those did is about $50, video cameras were big bucks not 10 years ago and today a casio FC100 is under $200. I can see a trackman style computer in the $5000 range in a 4-6 years as technology makes it easier to create and sell.
JMHO.